DIFFERENT DATA PARTICLES
PROCESSED DIFFERENTLY

What's a "different data particle"? It's like a grain of sand compared with a serial number on a box of candies - multiple colors, sizes, shapes, and tastes.

What kinds of data? Any kind: documents, photos, incidents, audio files, URL, ideas, locations, heights, colors, etc.

What does "processed differently" mean? The computer does only what you want it to!

Who uses it? Executives (or their staff), supervisors, and analysts in almost every profession.